CHURN MANAGEMENT SOFTWARE
A subscriber clicking 'Cancel' doesn't need to be lost. Replace your traditional cancel button with automated and data-driven flows that deflects cancellations.
Personalized offers to deflect cancellations
Get real-time visibility into churn metrics
Automated revenue recovery
Transform your cancel button into a powerful retention lever. It’s the simplest step you can take right now to meaningfully enhance customer retention.
Refloat integrates directly with Stripe and segments all customers by criteria such as subscription duration, total spend and flakiness. These factors, together with automatic experimentation, help determine the most effective cancellation flow for every customer.
By tailoring the cancellation experience to each customer, you recognize and respond to their individual needs.
Besides providing a better customer experience, you also increase the likelihood of keeping them on board.
Offers are optimised to be both effective and economical. If a customer cohort can be retained with a 20% discount, there's no need to offer 50%.
For those experiencing technical issues, Refloat might recommend a support agent reach out instead of offering a discount.
That's why Refloat's cancellation flow toolbox includes numerous tactics to retain customers, such as subscription pauses, various discount types (percentage or fixed amount, one-time or recurring), trial extensions, and plan adjustments (upgrades or downgrades or switches to hidden plans), along with direct access to support.
1.
Create your Refloat account
No credit card needed. Entirely free for SaaS founders with less than $10k MRR.
2.
Connect to Stripe
One-click button to authorize Refloat to connect to your Stripe account.
3.
Add the Refloat snippet
Refloat's client-side Javascript module needs to be added to your website
4.
Update cancel button
Replace the current cancel button by initializing and displaying Refloat's cancel flow.
5.
Done
That's all that's to it.
Understand where your product excels, where it faces technical issues, and where customers feel it lacks value. Refloat analyzes and categorizes all free-form text feedback received during the cancellation flow, offering clear insights into how much each category contributes to customer churn.
While you focus on creating an outstanding product, Refloat’s data-driven and automated solution fine-tunes subscription lifecycle processes so you retain even more customers.
